Roofing leads from permit and property data · MyREIO
MyREIORoofing
Data Intel for Sales Professionals
For roofing contractors

The permit next door is your best lead.

When one roof on a street gets torn off, the neighbours start asking what it cost. We watch the permit record for the streets you work and hand you the addresses around it — with the roof age, the owner, and whether anyone actually lives there.

FROM $99/MO  ·  NO CONTRACT  ·  PRICED BY THE SEAT, NOT THE ZIP
How it works

Three things happen, in this order.

It is a sequence, not a feature list. Each step only works because the one before it did.

01

A permit is pulled

Roofing permits are public record. When one is filed in a ZIP you work, we see it — the address, the contractor, the date.

02

We work outward

We match that address to the county roll and pull the homes around it: same street, same build year, same roof age. That is the list.

03

Your crew works the street

Route sheet on the phone, postcards printed and posted from here, or a call list. Every door already has a name on it.

The record

You get the house, not just the pin.

This comes from the county property roll — twenty-four years of it — not from a list broker. Point the phone at a house and it already knows the rest.

Roof age needs no permit

Year built and effective year are on the county record for every parcel we hold. Where no permit feed reaches, roof age is the list everywhere else.

Where the owner reads post

The mailing address, not just the property address. The owner of the fifteen-year roof is often in another state.

The photo fills the record

Your rep takes one photograph. We match it to the parcel and fill in everything the county holds; they add what only a person on the driveway can see.

Against the canvassing apps

Every canvassing app starts with an empty map.

The map is the easy half. SalesRabbit and SPOTIO draw your territory and track your pins, and then every house on the screen is a grey rectangle until a human walks up and finds out who lives there. You are paying per rep to have your own people fill in a database by hand.

Map first

  • The territory is blank until somebody knocks it
  • Your reps type in the owner — when they get it
  • Priced per rep, knocking or not
  • Yesterday’s pins are the whole dataset
  • No reason to pick this street over the next one

Records first

  • Every house has an owner, a roof age and a sale history before day one
  • A photograph fills the record; the rep writes only what they saw
  • Priced by the seat — every rep sees every ZIP we cover
  • Twenty-four years of county roll behind each address
  • The street is picked by a permit that was actually filed
The insurer

Your customer’s insurer is already looking at this roof.

Florida carriers run automated analysis over aerial imagery and act on what it shows them — and Citizens requires a roof inspection once a roof reaches fifteen years. The homeowner usually finds out by letter, and the letter does more to sell a re-roof than any door knock ever has.

The fifteen-year line

Every parcel carries year built and effective year. The roofs crossing fifteen this year are a list before anyone files anything.

The 25% rule

Repair more than a quarter of a roof inside twelve months and the whole thing has to come up to current code. A homeowner pricing a patch is often one inspection away from pricing a replacement.

What we are not telling you

We do not know what any carrier will do about any particular house. We rank by the age on the county record — not by the condition of the roof, which nobody can read from a desk.

What every trade gets

The part that does not change.

Whichever list you are on, the same machinery sits under it.

The walking app

Photograph a house and the parcel attaches itself — owner, mailing address, year built, lot size, last sale. Your rep adds what only a person standing there can see.

Where the owner actually is

Roughly half of southwest Florida is owned by somebody living somewhere else. The roll carries the address they open their post at, so the mailer lands in Ohio in February instead of on a mat in Naples.

A list, not a shared lead

A shared lead is eight contractors calling one homeowner who put their hand up. Seven lose. A list is doors you work on your own schedule, and nobody’s phone rings eight times.

Print that goes out

Postcards run from the same list — from $0.99 per 4×6 plus postage. No exporting a CSV and re-typing it into somebody else’s mail house.

Plans

From $99 a month. No contract.

Priced by the seat, not the ZIP. Every seat sees every property we cover that matches your trade’s filter — no territory limit, no monthly quota. Cancel any time.

Starter

$99/mo
Billed monthly
  • 1 seat
  • Every matching property, no monthly quota
  • The ZIPs you work rank first
  • Postcards from $0.99 per 4×6 plus postage
Most popular

Pro

$349/mo
Billed monthly
  • 8 seats for your team
  • Every matching property, no monthly quota
  • Priority delivery · the ZIPs you work rank first
  • The walking app for every rep

Enterprise

$1,499/mo
Billed monthly
  • 25 seats
  • Every matching property, no monthly quota
  • Priority delivery
  • Talk to us about more seats
NO CONTRACT  ·  CANCEL ANY TIME  ·  ANNUAL IS TWELVE MONTHS FOR THE PRICE OF TEN

Tell us where you work. We will show you the whole market.

Every seat sees every property we cover that fits your trade — the permit, the roof age, the owner, and whether anyone lives there. Tell us your area and, before you pay for anything, we come back with what we hold for roofing across it and how current the permit feed is there.

Rather talk to someone first? Contact us. No contract, and nothing is billed until you say so.